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14:35 – 15:20 | Panel | Eyup Auditorium

E-commerce Prospect and Challenges : MEA

This regional panel will explore the unique prospects and challenges of e-commerce in the Middle East and Africa (MEA) region. Featuring experts from various MEA countries, the discussion will highlight the rapid growth of e-commerce markets, key business opportunities, and the specific hurdles faced in this diverse and dynamic region. Panelists will discuss critical topics such as regional logistics, payment solutions, regulatory frameworks, and consumer trends. Attendees will gain valuable insights into effectively navigating the MEA e-commerce landscape, leveraging regional advantages, and overcoming obstacles to achieve success. This session aims to provide businesses with the knowledge and strategies necessary to excel in the expanding MEA e-commerce sector.

Moderator:

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Ersoy Erkazancı

Correspondent

Bloomberg HT

Speakers:

MTNC


Mary Ghobrial

Founder & CEO

MTNC

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Ebrima Fatty

CEO & Founder

AfricaSokoni

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Alastair Tempest

CEO

E-Commerce Forum Africa

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Richard Philippe

Vice President

Jumia